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Searching for a Great Copywriter
If you wish to earn money on the internet, you are going to need a site. If you want that website to help you bring in money, it has to be extremely well written. Unless you're good at copywriting already it's smart to hire someone well-qualified to compose the text on your site. An effective copywriter can help you generate far more money than you could ever hope to see if you attempted to compose the text yourself. Evidently, not all copywriters are the same. Some of them are really talented. Some dream of having talent but are just trying to make some bucks because they've heard that online copywriting is easy. Here is how you can tell the good from the bad.
Does the writer have his or her own site? Any copywriter who is itnerested to write web copy needs to have a web site that contains their writing bio, a resume, a couple of samples and anything else they want to share. If the copywriter doesn't have his or her own web site, how can they help you create yours? Look at the copy on their website too. If it is full of typos and grammar errors this is not a good sign.
How well do you respond to the copy on the copywriter's web site? This is more involved than simply finding grammatical errors and syntax errors. Does the web copy move you to have any sort of emotional reaction? Does it help you like him or her? Does the copy make you want to follow up and find out more about them? Does the website copy make you want to jump to hire them immediately? Does the website copy make you feel copywriter freelance jobs like you have to get out of there? Does the copy push you to be angry? These are all important reactions and you must listen to them.
Carry out a little more research on the copywriter. Try searching for reviews on forums and independent web sites. It's extremely likely that the only try this reviews you will find on the writer's web site are next page going to be good. Perform a search for the copywriter's name to find out if any reviews or testimonials pop up in places that are not run or that cannot be manipulated by the writer. Pay attention to these reviews and recommendations. Ask the copywriter to provide a few references. Make sure that you follow up and genuinely get a hold of those references so that you can get an honest opinion from them.
Make sure you spend some time going through the samples furnished by the writer. Ask the writer to send you several samples that aren't already provided on the web site. This is particularly crucial if the copywriter states he or she is an expert in a particular field. If the writing is vague and reads like a reproduced Wikipedia article, you should move on.
You have many choices available to you when you're trying to determine whether or not to pay for a copywriter. It's crucial to carry out your due diligence and look beyond the writer as a person and find out what you can about his or her reputation and character.